Bottom-quartile new-patient yield. Three highest-ROI fixes identified.
CPL down 22% vs the original projection.
Creative variants A and C beat B by 31%.
GBP optimization scores by practice.
Open rate stable at 22%. Click rate climbing 0.4pp MoM.
First-month signal: lead quality improving across all pods.
28 net-new creatives shipped in April. 41 live.
Programmatic share fell, paid social rose, organic flat.
Brand search up 12% MoM despite funnel softness.
Phase 1 storefront audit of the Augusta location. Conversion strategy and trust signals scored below network median. Identifies the three highest-ROI fixes the practice can make before end of quarter, and quantifies expected lift if all three ship.
Augusta is bottom-quartile on new-patient yield this quarter. This identifies what to fix first, and quantifies expected lift. Top three fixes alone would close 60% of the gap to network median.